Counsel

Counsel — responsible AI-enabled primary and urgent care

Counsel combines medical-grade AI with board-certified physicians to deliver accessible, continuous, and personalized healthcare through chat and a mobile app. Our goal is to make high-quality medical guidance and basic clinical services fast, affordable, and easy to access for adults across the U.S.

What we offer

We provide unlimited, free 24/7 Counsel AI for personalized guidance plus on-demand physician visits (typically $29 per 7-day visit). Services include urgent care, primary-care support (medication refills, referrals, second opinions), lab testing, unified health records, and clinician oversight to ensure safe care.

Who we serve

Individuals seeking fast, continuous care
Employers offering benefits to employees
Health plans and partners integrating AI-enabled clinical services

Privacy and availability

Counsel is HIPAA and SOC 2 compliant, does not sell user data, and uses medical data only to deliver care with physician oversight. The service is available in most U.S. states (some state restrictions apply) and is for users 18+; we do not prescribe controlled substances.