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Lead Strategic Partnerships & Public Affairs (m/f/d)

Posted on April 22, 2026 (about 1 month ago)

Lead Strategic Partnerships & Public Affairs (m/f/d)

This role is responsible for positioning Pflege ABC, building and maintaining strategic relationships, and driving sustainable growth through partnerships, market expansion and robust evidence generation.

Responsibilities

Positioning, relationships & strategic expansion
  • Build and maintain a strong network of health insurers, associations, political stakeholders and other relevant actors
  • Assess regulatory developments and derive strategic opportunities
  • Represent Pflege ABC on panels, events and professional forums
Strategic Partnerships & BizDev
  • Establish and develop collaborations (e.g. with health insurers, associations, platforms, companies)
  • Negotiate and close sales and distribution partnerships (e.g. pharmacy chains)
  • Develop joint offers and cooperation models
  • Design and manage studies (internal and external)
Tender Management
  • Identify and evaluate relevant tenders
  • Prepare and coordinate applications
  • Manage internal alignment and support through to award decisions
Internationalization (DACH)
  • Analyze and validate new markets (Germany, Austria, Switzerland)
  • Establish initial partnerships and pilot initiatives
  • Consider regulatory and structural differences
Strategic validation & expansion of new business areas
  • Identify and strategically evaluate new initiatives
  • Validate through market conversations, partner feedback and hypotheses
  • Develop implementation-ready concepts
  • Build new offerings (e.g. for everyday helpers, professional caregivers / nursing services / B2B etc.)
  • Prepare and support (international) pilot projects

Profile

At least 5 years of relevant professional experience, for example:
  • in consulting with a focus on health insurers / healthcare
  • on the payer side or at payer-related organizations / associations
  • very good understanding of the German health and care system
  • experience building partnerships, networks or projects
  • strategic thinking combined with strong implementation skills
  • ability to structure complex topics quickly and translate them into concrete initiatives
  • confident presence with stakeholders at decision-making level
  • independent, structured working style and high personal responsibility

Why us?

  • Strategic key role with direct collaboration with the executive management
  • High degree of freedom to shape and real responsibility
  • Meaningful work with societal impact
  • Remote-first: our team works half in Hamburg and Munich, where regular on-site offsites take place — proximity is therefore an advantage but not required
  • Flat hierarchies and fast decision-making processes
  • Space for your own ideas and long-term development

About us

Pflege ABC is a leading platform for digital care education and services for families seeking support. We develop high-quality, video-based courses and digital offerings to support caregivers. We use data not only to measure our impact but also to continuously improve our services and reach more people who need our help.

How to apply

Please apply via the apply button on the job page or via the application URL: https://pflegeabc.jobs.personio.de/job/2578907?apply

Contact

No additional contact details are provided. Please use the application link on the job page.