Job Description
Become a part of nilo and help us remove the stigma surrounding mental health! Play a vital role in building THE platform for mental wellbeing in the workplace.
Your responsibility:
You will design and implement scalable programs for growth marketing to generate demand, identify growth opportunities, and optimize initiatives using automation, data analysis, and creative approaches.
Manage Paid Channels & Outbound Campaigns, including Paid Social, Paid Search, Review Platform Ads, and Outbound campaigns.
Develop and optimize data-driven campaigns for maximum impact.
Measure, analyze, and report on key KPIs to assess campaign effectiveness and make data-driven decisions.
Collaborate proactively with the Sales team to improve results and ensure smooth lead handovers.
Required skills:
At least 6 years of experience in B2B Demand Generation/Growth Marketing.
Extensive hands-on experience with Paid Social (LinkedIn, Meta) and Paid Search campaigns (Google Ads, Microsoft Ads).
Strong project management skills with ability to conduct structured data-driven experiments and manage budgets effectively.
Analytical thinking and experience in automating processes with tools like HubSpot.
Creativity to develop innovative campaigns that inspire and persuade.
Experience working in a dynamic, fast-paced environment, ideally in a startup or scale-up.
Fluent in English (business-level written and spoken), German is a plus.
Benefits:
Free access to the nilo app (including family support).
Opportunity to work abroad for up to 90 days per year within the EU.
Hybrid working model with minimum 2 days per week from the Berlin office.
Discounted Urban Sports Club membership.
Regular team and company events.
Pet-friendly office with 3 dogs.
About nilo
nilo is a mental well-being support platform for employees, providing counseling, therapy, and digital content in one place. It empowers employees to improve their mental well-being proactively through 1on1 counseling and evidence-based digital tools.
Founded in 2019 with 60 co-workers.