Senior Manager, Field Marketing & Events
Posted on October 29, 2025 (about 4 hours ago)
Inspiren offers the most complete and connected ecosystem in senior living. Founded by Michael Wang, a former Green Beret turned cardiothoracic nurse, Inspiren proves that compassionate care and technology can coexist - bringing peace of mind to residents, families, and staff.
Our integrated solutions seamlessly fit into existing workflows, capturing everything happening within a community. Backed by nurse specialists and powerful analytics, we provide the data operators need to make informed clinical and operational decisions - driving efficiency, profitability, and better care outcomes.
About the Role
Inspiren is looking for a Senior Manager, Field Marketing & Events to lead our national, regional, and local event programs — from flagship industry conferences to high-touch executive dinners. This role blends creativity, precision, and data-driven execution to generate measurable pipeline, deepen customer relationships, and elevate our brand in the senior living ecosystem.
You’ll work cross-functionally with Sales, Marketing, Customer Success, and our Executive Team to deliver events with flawless logistics, clear ROI, and consistent pre- and post-event engagement.
What You Will Do
- Plan and execute a tiered event strategy (National, Regional, Local) tied to target accounts and revenue goals.
- Manage end-to-end logistics including: third-party vendor coordination, booth/tabletop design, travel, and on-site execution.
- Activate pre-event campaigns — targeted outreach, paid media, social coverage, and VIP scheduling.
- Oversee lead capture, CRM tracking, and immediate post-event follow-up with Sales and SDR teams.
- Collaborate with the content team to advise, create, and ensure the right materials are available on-site and post-event.
- Measure event performance, reporting on attendees, leads, meetings booked, opportunities, and ROI.
About You
- 4-6 years in field marketing, event marketing, or experiential marketing (B2B SaaS or healthcare a plus)
- Proven track record of executing high-impact events with measurable outcomes
- Strong project management skills and attention to detail
- Experience with HubSpot, Salesforce, and marketing attribution
- Excellent communication skills and ability to work cross-functionally
- Willingness to travel 30–40% for event execution
- Comfortable working in ambiguity and taking ideas from 0→1
Compensation & Benefits
At Inspiren, we are committed to fair, transparent, and equitable compensation. We know that every candidate brings a unique combination of experience, skills, and perspectives, and we take these factors into account when determining pay. While compensation may vary depending on your background, role, and location, we are proud to offer a competitive base salary and total benefits package, alongside eligibility for equity awards in the form of stock options.
We believe great work deserves great rewards. Our compensation and benefits are designed to recognize your contributions and reflect the standards of leading organizations in our field.
Your recruiter will be happy to walk you through the full compensation package, including what your total pay could look like, so you have a clear picture of both the immediate and long-term value of joining our team.
Equal Employment Opportunity (EEO) Statement
Inspiren does not discriminate in employment on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status, military service, or other non-merit factor.
Apply via the application form on the job posting page on Greenhouse.