We are seeking a dynamic and strategic Senior Manager-Product Marketing to join our growing Product Marketing team at Innovaccer in Noida, Uttar Pradesh, India.
Role Responsibilities
Create compelling messaging and positioning for our products, translating complex technical features into clear value propositions for the healthcare industry.
Lead product launches, including creating messaging, communications, sales enablement decks, and customer facing assets for all solutions in the Value Based Care Pillar.
Build excellent customer facing collaterals such as first call decks, whitepapers, blogs and more.
Create content for Innovaccer events, industry events, webinars, and more.
Collaborate with demand generation and content marketing teams to create impactful marketing campaigns.
Develop and deliver sales trainings, including Sales Plays, product demos, sales resources and more.
Conduct market research to understand customer needs, competitive landscape, and industry trends.
Partner with product management to influence the product roadmap based on market insights and customer feedback.
Analyze marketing metrics and provide data-driven recommendations to optimize go-to-market efforts.
Qualifications
6-8 years of product marketing experience in B2B SaaS or Enterprise Software, preferably in Healthcare Technology.
Healthcare industry knowledge and experience is highly preferred.
Proven track record of developing successful go-to-market strategies and product launches.
Excellent written and verbal communication skills, with the ability to translate complex technical concepts into compelling stories.
Proficiency in creating highly visually-appealing marketing assets such as pitch decks, brochures, and sales collateral.
Data-driven mindset with experience using analytics to inform decision-making and measure marketing impact.
Strong collaboration skills and ability to work effectively with cross-functional teams.
Experience with Physician Engagement, Healthcare AI, Data Management, Data Warehousing solutions is a plus.
Must be willing to overlap working hours with US Pacific Time Zone.
Bachelor's degree required; MBA or advanced degree in a related field preferred.
Benefits
Generous leave benefits of up to 40 days.
Industry-leading parental leave policies.
Sabbatical leave policy for skill development, academic career, or break.
Health insurance for employees and family for medically related expenses.
Pet-friendly office policy (Noida office only).
Creche facility for children (India offices).
Workplace and Culture
Office located in a posh techspace in Noida with various amenities.
Five-day work schedule.
Equal opportunity employer committed to diversity and inclusion.
Disclaimer: Innovaccer does not charge fees or require payment for employment and advises caution against fraudulent requests.