Responsibilities:

• You develop cross-channel performance marketing strategies and implement them for SEA, SEO, social media, display, video, and affiliate marketing.
• You manage and optimize all campaigns along the funnel, including budget allocation, bidding strategies, and ad creation.
• You analyze cross-channel performance, use tracking data to measure success, and derive data-driven optimizations.
• You are responsible for technical SEO optimization, including Core Web Vitals, structured data, canonicals, redirects, and indexing.
• You regularly conduct technical and content SEO audits, derive concrete measures, and work closely with web development on implementation.
• You plan, test, and evaluate new ideas and hypotheses through targeted split tests and conversion experiments.
• You identify platform and algorithm changes early and translate best practices into concrete recommendations.
• You create clear, meaningful reports and regularly present your results.
• You conduct continuous keyword research and develop data-driven optimizations for search engine campaigns.
• You work closely with content, design, automation, sales, and product teams to implement integrated marketing measures effectively.

Your profile:

• You have completed a degree or equivalent education.
• You have at least 3 years of experience in performance marketing.
• You possess knowledge of Google, Microsoft, LinkedIn & Meta Ads.
• You have extensive knowledge of technical and content SEO concerning canonicals, structured data, redirects, and indexing.
• You confidently analyze cross-channel performance data, work hypothesis-driven, and derive targeted optimizations.
• You work proficiently with tracking and analytics tools and know how to translate their insights effectively into your campaigns.
• You are structured, proactive, team-oriented, and question the status quo with a focus on essentials.
• You have native-level German proficiency (C1) and very good English skills.

Our offer:

• Independent work with creative freedom.
• Family-friendly atmosphere with flat hierarchies.
• Modern workplaces in Hamburg-Winterhude & flexible remote work policies.
• 25 days of workation within the EU.
• EGYM Wellpass (corporate fitness).
• Bike leasing.
• Company pension scheme.
• Free drinks, snacks, and social events.
• Christmas Eve and New Year's Eve off.