About Flo
Flo is the world’s #1 health app on a mission to build a better future for female health. With 400M+ downloads, 75M+ monthly users, and backed by a $200M investment led by General Atlantic, Flo reached a $1B valuation in 2024. It has 6M paid subscribers and the highest-rated experience in the App Store’s health category, focusing on AI-powered, privacy-first, clinically backed digital health.
The job
Medical and scientific credibility is the foundation and core of Flo. The medical advisors are divided into two groups: the User Centric team and the Health team. The User Centric team focuses on content, ensuring the medical accuracy and credibility of all user-facing materials and advising the product and marketing teams. The Health team focuses on the predictive powers of the app, working closely with product, engineers, and data science.
This role belongs to the User Centric team. It requires a fully qualified doctor with experience in women’s health, marketing, and health tech. The successful candidate will work alongside seven highly experienced colleagues and contribute to promoting Flo with medical accuracy and impact.
Your experience
Must have:
- Medical Degree.
- Minimum 1 year of experience as a clinician.
- Former experience partnering with or in a marketing team in a health-tech or industry setting.
- Experience reviewing or creating marketing communications, social media content, and user-facing promotional materials.
- Excellent command of written and spoken English (C2 level or higher).
Nice to have:
- Experience in women’s health—GP with interest or OBGYN.
- Understanding of clinical safety, medical governance, and regulatory requirements in digital health products.
- Experience collaborating with software product teams for health-related digital tools or platforms.
Responsibilities
- Ensure medical accuracy and credibility of Flo’s marketing and social media channels.
- Perform medical reviews of marketing communications, articles, videos, courses, and other health content.
- Collaborate with teams across Flo to review medical marketing content for accuracy and reliability.
- Work with Flo’s Expert Board for peer-review to ensure adherence to latest medical guidelines.
- Support onboarding flow development with medical research contributions.
- Provide expert input on medical risk assessments and ensure regulatory compliance of marketing materials.
- Attend team meetings and use tools such as Figma, Jira, Miro, and Google Workspace to manage work.
- Be the main medical point of contact for marketing.
- Propose new medically appropriate ideas for marketing implementation.
- Aim for 100% medical accuracy in all communications.
- Improve the medical review workflow in supported teams.
Salary Range
€4,700 - €6,400 gross per month (ranges may vary based on skills and experience)
Working Culture and Benefits
Flo is a mission-led, product-driven team that values fast movement, ownership, and collaboration. The team supports meaningful rewards including competitive salary, performance incentives, paid leave including female health leave, enhanced parental leave, professional growth opportunities, flexible working arrangements, a 5-week sabbatical at 5 years, Flo Premium benefits, and various health, pension, and wellbeing perks.
Diversity, Equity and Inclusion
Flo values differences and hires based on merit, skill, and role suitability. They are an equal opportunity employer welcoming applicants from all backgrounds and communities.
How to Apply
Applications are submitted through the Flo Health job portal on Greenhouse. Interested candidates need to fill out the application form including personal details, resume/CV, cover letter, and answer specific questions related to marketing experience, willingness to work in Lithuania, office attendance preferences, notice period, and salary expectations. Candidates must confirm reading the privacy notice for job applicants and consent to Flo contacting them about job opportunities for up to 3 years.