Flo is the world's #1 health & fitness app worldwide on a mission to build a better future for female health. With over 500M downloads and 77M+ monthly users, Flo has become the first product of its kind to reach a $1B valuation in 2024, backed by a $200M investment led by General Atlantic.

The Senior Digital Marketing & Partnerships Manager is key to executing Flo's marketing and partnership strategy for healthcare professionals. This role involves leading digital campaigns, scaling engagement across medical audiences, and building partnerships to enhance credibility in female health. It is a hybrid role that blends marketing, partnerships, and growth.

Key responsibilities include shaping and executing digital marketing strategies to grow awareness among healthcare professionals, managing website growth and SEO for Flo's medical site, designing CRM and email marketing programs, launching new growth initiatives, representing Flo at global medical conferences, and optimizing messaging and channel performance through analytics.

In terms of partnerships, the role involves building and leading strategic relationships with key medical organizations, collaborating with Flo's Expert Board of over 140 global medical professionals, identifying new partnership opportunities, and ensuring seamless delivery of partnership initiatives through cross-functional collaboration.

- 5+ years of experience in senior marketing and/or partnership roles, preferably in digital health, tech, or B2B marketing.

- Proven success in leading digital marketing strategies across web, SEO, CRM, and multichannel campaigns.

- Strong strategic and data-driven approach with hands-on execution capability.

- Excellent relationship-building, negotiation, and communication skills.

- Experience managing cross-functional projects and external partnerships.

- Proficiency with HubSpot or similar CRM, CMS tools, and marketing automation platforms.

- Comfortable using AI tools like GPT for content development and process optimization.

- Fluent in English, both written and spoken.

Starting from 3500 EUR gross per month, with variations depending on skills and experience.

Flo is a mission-led, product-driven team that values fast decision-making, ownership, and high-quality work. They offer competitive salaries, annual reviews, performance incentives, paid leave including female health leave, enhanced parental leave, professional growth opportunities, flexible working arrangements, a 5-week sabbatical after 5 years, and various health and wellbeing perks.

Flo values diversity, equity, and inclusion, hiring based on merit and welcoming applicants of all backgrounds.