Senior Product Marketing Manager, Strategic Positioning
Posted on November 23, 2025 (about 3 hours ago)
About EliseAI
At EliseAI, we're improving the industries that matter most: housing and healthcare. Everyone needs a place to live and access to quality healthcare, yet both are often harder to secure than they should be.
By integrating AI agents deeply into existing workflows, we make them more efficient, reduce costs, and improve the experience for everyone.
Healthcare: We make it easy to schedule appointments, complete intake forms, and we help patients communicate with providers, so everyone can focus on health instead of paperwork.
Housing: We simplify how renters tour apartments, sign leases, submit maintenance requests, and stay connected with their property team—bringing everything they need for their home into one place.
With EliseAI, organizations reduce manual work, improve accessibility, and deliver a seamless experience across essential services. We recently raised a $250 million Series E round led by Andreessen Horowitz to accelerate this mission.
About the Role
A new product marketing initiative within EliseAI is building, disseminating, and evolving the core strategic positioning of our brand, identity, product suite, and individual products. Coordinating between product, strategic operations, and other marketing verticals, this team is the nexus that provides the inputs to many GTM and marketing functions.
As Senior Product Marketing Manager, Strategic Positioning, you will be critical to shaping these inputs. As we fully determine our mature brand and product positioning, your work will directly influence how customers understand the identity of EliseAI and our products.
You’ll develop and execute go-to-market strategies, crystallize EliseAI’s unique advantages in a crowded AI marketplace, and craft messaging. This role owns real outcomes and shapes product marketing as EliseAI scales.
Key Responsibilities
- Develop and execute comprehensive go-to-market plans that include product positioning, messaging, and launch strategies alongside Demand Generation and other key product and business functions to drive successful product introductions and growth
- Conduct market research to understand customer needs, market trends, and competitive landscape, translating insights into actionable positioning
- Help define the long-term positioning of EliseAI in the housing market, shaping how we differentiate across our full product suite
- Closely track frequent feature releases and product upgrades, and own messaging and communications in a way that makes value clear and drives adoption at scale
- Create clear and compelling product-level messaging that resonates with target audiences and reflects the latest market intelligence and competitive positioning across all products and features
- Collaborate closely with product, engineering, sales, and customer success teams to align product strategies and ensure a cohesive approach to marketing products
- Lead the development of marketing materials, including product collateral, sales tools, presentations, and case studies, to support product and feature launches and ongoing marketing efforts for all product updates and feature releases
- Partner with Sales Enablement to equip the sales team with tools, training, and materials that enable them to effectively sell and promote products
- Build and maintain relationships with key stakeholders to gather feedback and inform framing - staying close to the grassroots is imperative
Requirements
- 6+ years of experience in B2B technology product marketing as a hands-on individual contributor and manager with a proven track record of driving market penetration, product adoption and growth
- Demonstrated ability to shape product positioning and messaging, lead successful product launches, and drive ongoing marketing initiatives across the product lifecycle
- Proven ability to distill complex technical concepts into clear, concise, and engaging narratives that resonate with target audiences
- Excellent communication skills across written, verbal, and visual mediums, with the ability to collaborate effectively with cross-functional teams (Product, Engineering, Sales) and stakeholders
- Track record of successfully managing multiple projects simultaneously and working independently to meet deadlines
- Willingness to work in person at our office 4-5 days a week
Why Join
Benefits
- Equity in the company in the form of stock options
- Medical, Dental and Vision premiums covered at 100%
- Fully paid parental leave
- Commuter benefits
- 401k benefits
- Monthly fitness stipend
- A collaborative in-office environment with an open floor plan, fully stocked kitchen, and company-paid lunch
- Fun company social events through our Elise and the City program
- Unlimited vacation and paid holidays
- We'll cover relocation packages and make the move exciting, not painful!