Careology is redefining how people experience cancer care by making it smarter, more connected, and more human. Their digital platform empowers patients with real-time insights, helps clinicians act with confidence, and supports families through every step of the cancer care journey. The platform combines clinical credibility and patient experience to transform cancer care across the UK and US healthcare sectors.

Founded in 2018 by Paul Landau, motivated by his wife's cancer diagnosis, Careology blends clinical precision with consumer-grade design to deliver connected, personalized, and proactive cancer care through an AI-powered digital platform. The mission is to create more 'Up Days' for people living with cancer by offering holistic and clinically validated digital tools designed for patients, caregivers, and healthcare teams to make better informed decisions and improve the treatment experience.

Careology's journey includes launching the Careology app in 2020, introducing Careology Professional for healthcare providers, winning Health Tech Awards, and partnering with prominent healthcare organizations such as Macmillan Cancer Support, Guy’s and St Thomas’ NHS Trust, and Aviva. The company has expanded into the US market and continues to drive innovation in digital cancer care, receiving recognition for its impact on patient outcomes and hospital admissions.