Senior Marketing Manager (Growth, CRM)
Posted on August 09, 2025 (7 days ago)
Abridge was founded in 2018 with the mission of powering deeper understanding in healthcare. Our AI-powered platform was purpose-built for medical conversations, improving clinical documentation efficiencies while enabling clinicians to focus on what matters mostmdash;their patients.
Our enterprise-grade technology transforms patient-clinician conversations into structured clinical notes in real-time, with deep EMR integrations. Powered by Linked Evidence and our purpose-built, auditable AI, we are the only company that maps AI-generated summaries to ground truth, helping providers quickly trust and verify the output. As pioneers in generative AI for healthcare, we are setting the industry standards for the responsible deployment of AI across health systems.
We are a growing team of practicing MDs, AI scientists, PhDs, creatives, technologists, and engineers working together to empower people and make care make more sense. We have offices located in the Mission District in San Francisco, the SoHo neighborhood of New York, and East Liberty in Pittsburgh.
About the Role
We are seeking a highly experienced and skilled Senior Marketing Manager (Growth, CRM), based in New York City. The successful candidate will be instrumental in architecting and executing our data-driven CRM strategy, with a focus on the comprehensive customer journey across diverse audiences, including executive buyers, enterprise administrators, clinician end users, and event attendees. This pivotal role requires deep expertise in Braze to develop highly personalized experiences and rigorously measure the efficacy of every marketing touchpoint. The position demands a strategic mindset, robust analytical capabilities, and a collaborative approach with an external agency.
Responsibilities
- CRM Strategy & Lifecycle Ownership: Design, develop, and implement a robust CRM strategy, building out comprehensive customer lifecycle programs and automated journeys within Braze to maximize engagement, retention, and loyalty across all segments.
- Braze Platform Mastery: Serve as our resident expert of the Braze platform. This means end-to-end management including campaign setup, advanced audience segmentation, and A/B testing. You'll lead the charge in optimizing our use of Braze, exploring new features, and ensuring data integrity.
- Cross-Functional Collaboration & Agency Management: Work seamlessly with our product marketing, content, customer, and events teams to ensure CRM initiatives are fully executed. Crucially, you'll partner with our external agency, guiding them on specific execution.
- Data-Driven Insights & Optimization: Dive deep into CRM performance data from Braze and other sources (e.g., Salesforce, Sigma). You'll share in-depth analyses, identify key trends, uncover opportunities for optimization, and provide actionable insights that directly influence marketing, sales, and product strategies.
Qualifications
- Approximately 8 years in CRM/Lifecycle marketing with a strong analytical and strategic focus.
- Deep, hands-on Braze expertise for campaign management, personalization, and analytics.
- Proven ability to develop and execute impactful CRM strategies that drive business growth.
- Proficiency in Sigma is ideal for the success of the role.
- Strong understanding of customer journeys and marketing KPIs.
- Excellent communication skills, adept at translating complex data into clear, actionable insights.
- Experience partnering and managing effectively with external CRM agencies.
Workplace
This is a hybrid position in New York City, requiring 3 days a week in office.
Why Work at Abridge?
Abridge is transforming healthcare delivery experiences with generative AI, enabling clinicians and patients to connect in deeper, more meaningful ways. Their mission is to power deeper understanding in healthcare, driving lasting change with millions of medical conversations processed each month.
Joining Abridge means stepping into a fast-paced, high-growth startup where contributions truly make a difference. The culture requires extreme ownership—every employee can and is expected to make an impact on customers and the business.
Employees work alongside a team of curious, high-achieving people in a supportive environment where success is shared, growth is constant, and feedback fuels progress. Empathy is a core value, prioritizing the needs of clinicians and patients.
Growth is supported both professionally and personally with flexible work hours, inclusive culture, and learning opportunities, helping employees thrive and do their best work.
If you are ready to make a meaningful impact alongside passionate people who care deeply about their work, Abridge is the place for you.
Benefits
- Generous Time Off: 13 paid holidays, flexible PTO for salaried employees, and accrued time off for hourly employees.
- Comprehensive Health Plans: Medical, Dental, and Vision plans for all full-time employees. Abridge covers 100% of the premium for employees and 75% for dependents. Monthly contributions to HSA for those on HSA-eligible plans.
- Paid Parental Leave: 16 weeks paid parental leave for all full-time employees.
- 401k and Matching: Contribution matching to help invest in your future.
- Pre-tax Benefits: Access to Flexible Spending Accounts (FSA) and Commuter Benefits.
- Learning and Development Budget: Yearly contributions for coaching, courses, workshops, conferences, and more.
- Sabbatical Leave: 30 days of paid Sabbatical Leave after 5 years of employment.
- Compensation and Equity: Competitive compensation and equity grants for full-time employees.
- ... and much more!
Equal Opportunity Employer
Abridge is an equal opportunity employer and considers all qualified applicants equally without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, or disability.
Recruitment Fraud Warning
Abridge warns about fraudulent individuals/entities posing as recruiters or hiring managers. They will never ask for financial or personal information during the application or interview process. Official emails come from @abridge.com. For protection details, a link to an FTC article is provided. Applicants should be cautious and cease communications if something seems suspicious.
To apply, please use the application button or link provided on the job posting page.